HP - OfficeJet Pro
About the Project
DATE : 2019
PLATFORM : DIGITAL
CONTENT : COMMERCIAL
Snap it. Task it. Print it. For small business owners, getting work done is just that easy with the all new HP OfficeJet Pro.
Working with agency Lemmon/Hughes and MediaMonks we directed and shot 7 different small business owners in 5 countries we told their stories of how the OfficeJet Pro helps their business to keep reinventing.
Ivan trained in business and economics for many years, but in 2013 he bravely decided to pursue his hobby of metalworking. He wanted his work to be something he was truly passionate about.
His friend, Dariya, suggested he start making 1960s inspired Americana signage by combining metal and light bulbs and thus, the two partners founded RetroBlock in Moscow, RUS.
Cata con Amor
Cata con Amor is a bakery in Mexico City, MEX ran by Alexia Frangos, who specialises in delicious handcrafted desserts but with unique and natural designs.
Alexia combines tasty ingredients with her talent of cake decoration and she treats each piece as a work of art. She draws inspiration for each unique cake from her partner and their new baby girl, Lara. Alexia is able to create a bespoke edible centrepiece for her clients and no two of her cakes are the same!
In December 2012, on the day of his 25th birthday, Beto rode out of the door of his house in Araraquara - São Paulo, and cycled to Mexico. He peddled 25.160km, crossed 17 countries and returned home after 2 years, 8 months and 13 days, tired and happy.
He returned and set out to tell his story through his photography, talks and writing. He is passionate about life and what it means to be human.